E-commerce is playing a key role in catering for customers’ developing and demanding buying habits. As the industry grows and diversifies, marketers need to be aware of how they can take advantage of these opportunities to increase conversion rates and encourage customer loyalty. To help you out, we’ve put together 15 E-commerce statistics that can be used to shape your marketi ...

In case you hadn’t already noticed, mobile devices are now most people’s preferred way to access the Internet and its vast content. Not surprisingly, the continual rise in mobile adoption and usage is compelling companies to pursue “mobile-first” strategies above traditional desktop experience. Hence, we have outlined the main statistics which will help you shape your mobile ad ...

Hiring and developing top performers in the workplace has been quite a hot topic over the last couple of years, whereas less attention has been paid to the effects of a toxic company environment. The term “toxic workers” is currently in vogue with the media tossing it around loosely to describe anything from disengaged employees to top-down management approaches to sexual haras ...

Pay Per Click is one of the most effective ways to reach your potential customers at the right moment and promote your products or services across multiple channels and devices. The PPC stats presented here will provide you with a better idea of the importance of this type of marketing and help you make more informed decisions in 2019. ...

Are you using Instagram to connect with your audience? Scan these Instagram stats that show its breadth and depth worldwide. Then use them to shape your Instagram marketing strategy.   Read more about Instagram trends: "7 Instagram Trends of 2019"  ...

More and more employees are working remotely than ever and according to recent research by 2020, 30% of the workforce will be freelancers or remote workers. Working from home creates many tangible benefits for employees including avoidance of the daily commute, working hours that suit them and a better work life balance. However, many employers still take the view that employe ...

Check out our statistics of B2B content marketing implications in 2019: Check out "How to create a killer copy." ...

Check out our statistics of Artificial Intelligence in 2019: ...

"Age is just a number –Experience counts in large amounts" Nearly one in three workers in the UK are aged 50 and over and with the average employee in the UK in their 40’s this is set to grow over the next decade. The office of National Statistics has shown that for the first time there are more than 10 million people aged over 50 in employment. Employment rates for older work ...

Check out our statistics of Public Relations in 2019: Find out more on "How to bounce back from a negative PR". ...